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The personality of a "brand"

The key to business is quite frankly personality, without personality your business or your brand becomes dull to the public that you are trying to attract. Your brand has to be creative and if anything should have a story behind it. When you have a unique brand name it has to have some sort of connection to the service or the product that you are selling. There are people that are intrigued by the origin of certain businesses and how they got their name. If you are a start up business, this is a fantastic reference tool. You need ultimately to be in the public mindset, like I've always said nobody talks about "boring" they talk about cool and different. Joe's donuts, fantasy nails, and seashore computers just don't cut it. Take your time with it, there's no need to rush. Remember it has to have some sort of connection to you and the product or service that you are selling, selecting the wrong name can always be very expensive. Another ...

The Moment Is Now To Start Your New Direction..

There is nothing more exciting when I see creativity being used every day now by new businesses that really want to push the envelope. The days of the typical 9 to 5 in typical occupations are  starting to lose their attraction and people are starting to look another way. They're taking their strengths and their passions and really making something out of it, which at the end of the day is inspiring and also gratifying.  The great thing is people are really starting to pay attention to their talents and that is really important.  You are hear or read about it everyday.   Now in 2012 even after  coming off of one of the worst economic crisis in this country's history, people are starting to embrace a different direction and are bringing in a new aspect of their lives. In other words, if they can not find a job..they will create one and that right there  folks is called "drive" Something that we all have if we utilize it correctly.  One thing that I'...
Our annual family "Bunny Dashes" will be taking place on 4/7 & 4/8. These games have always been a fun family experience during the easter holiday. Last day for reservations is this Thursday. http://ow.ly/9YAZe
Due to the popularity of our College Orientation games last August we are offering them again from 8/19 thru 8/31. So if you an administrator and are looking for your new students to be exposed to the city of Boston another way..we are the alternative ;)
The URL for Cashunt's Fan Page is http://ping.fm/sdkvA Become a Fan today for some cool promotions! http://ow.ly/9BKkJ

Hidden Secrets In The New Game Booklets

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New Video Blog About Season 12 Game Booklets
We Would Like To Send Congrats To Our Client "Team Allegro" for Capturing the Silver Medal at The U.S. Synchronized Figure Skating National Championship Over The Weekend!

Keep On Playing Way After Your Game To Some Cool Prizes!

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What we strive to do is always push the envelope and be the best product in our industry, and what we are about to do is no different.  As some of you know twice a year we have "Flash Public Hunts" that are open to the general public that can win some cool prizes (Hard Rock Cafe Gift Certificates right to Celtics Tickets)  the result of these public hunts are fantastic..but this time we are changing the way we present these "Flash Public Games".           This time around anyone that has played any of our Cashunt Games from this season and on will have an advantage to these cool prizes.  So after your game (KEEP YOUR GAME BOOK!!) because that book will be the key to these cool prizes.  As of now these Flash Public Games will only be open to all of our players and no longer open to the general public.  Your gamebooks will have hidden clues within it that will lead you to the location of these cool hidden prizes.  You might look...
Get your QR readers out Cashunters! This year hidden in our game books is a new bonus round called Point Sprint! Look for it! http://ow.ly/99mhJ

The "ART" of the Dash!

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Every once in a while we try to think of something different and try to reinvent ourselves each year to bring something new to the public and to our players.  With that said last year we were doing the typical updating of our current games for the upcoming season, until suddenly we stumbled onto something... We noticed all this outdoor artwork commissioned by city of Boston that is  spread out all around the city.   We believe that all this artwork that has been around for years as well as the new pieces that have been popping around the city have gone unnoticed,  so I thought we can change that.      By installing the foundation of our game combined we these cool, classic, and contemporary pieces, we have created yet another fun Boston experience, which we are calling "The Art Dash"    This game will take players to all these cool locations as well as competing against other teams doing fun and competitive challenges along the ...

A New "Touch" To Some Cashunt Games!

Hello Cashunters hope all is well with you!  So as many of you know that each year we try to recreate ourselves, to bring you the latest in the games we offer and this year will be no different.  This season we have created new booklets that will bring some mystery in the additional pages that  we have added in as well as the website that compliments them.  But what we are excited about most is that we will be replacing the digital cameras that are currently used in some of our games with the ipod touch.   This change will open  a bunch of new areas that the teams have not experienced before.  We can't explain what those new experiences are because we would be giving some of our secrets out.  What we can guarantee is that it will make the game even more interesting, fun and competitive than it has ever been.  Some of our games in our library will include this new technology by early 2012 and all of our games (except our field trip games) will...

CASHUNT 2012 TRAILER

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The DASHRUN Returns This Summer!

This summer we will be bringing out of retirement one of the games that started the whole thing for Cashunt.  Starting in July we will be offering The DashRun.. The DashRun was the first game we ever offered when we were starting out 12 years ago.  The DashRun will start off from Salem, Ma and end off in Boston, and everything in between will be in play!   We dusted off the old blueprint of this multi-city competition and tweaked it  to fit more of a 2012 setting, where the challenges are new and fun.  The DashRun will be a 4 hour game that will only be conducted on Sundays from June all the way to September.  As always all media from the event will be free to our clients 24hrs after the event. For more information about the game feel free and call our office. (Monday Thru Friday 10am to 5pm) Bookings will start in May..

Additional Twists..

So as we approach our 12th season of Cashunt in a couple of weeks we always love to recreate ourselves this time of year just to make things always "fresher" for our upcoming players.  So what do we have in store this upcoming season will involve a few different aspects to the game in a tech level as well as a strategic level. How we are coming to approach this aspect of our games will be by us including 4 additional pages to our game books.  Now by what we have seen thus far it looks pretty cool and we also included these new aspects in "test games" this past summer to see if they indeed work and they did perfectly.  A couple of weeks ago we had a viral campaign called Operation: Lenguini that if read closely led the public to some cool promotional prizes as well as one individual scoring a pair of tickets to an upcoming bruins game in a week from now.  As always we encourage our readers to follow us on our facebook and twitter pages, at times we issue viral campai...